The 30-60-90-Day Business Plan: The Key to Success

A short-term financial plan that an entrepreneur creates to map out the next three months.

A 30/60/90 day business plan is a short-term financial plan that an entrepreneur creates to map out the next three months.
It would help if you were very thorough in your investigation.
It is best to find some research studies on the market or industry that are available to study.
You have to know what kind of competition is out there so you can plan for their strategies and yours.

In this article you will learn :

  • What are your goals for the next 30 days, 60 days, and 90 days
  • How will you achieve these goals
  • What resources do you need to accomplish this goal 
  • Planning Out 30-60-90 days

What are your goals for the next 30 days, 60 days, and 90 days

With the 30-60-90-Day Business Plan, you’ll learn to put together a business plan that takes your business from breaking even (if you’re already in business) or getting off the ground (if you’re starting one) through to profitability within 90 days. 

This is certainly not your standard “business plan.” 

Think of it as a business road map that takes you through the 30 to 60 days after you start your business.

The idea of the 30-60-90 plan is simple – treat it like you would any other project plan to ensure the timely completion of tasks while identifying needed resources and tracking progress along the way.

The key to success with this type of plan is to choose the following three milestones that are most critical to the success of your business. 

And if you’re looking for a marketing edge, consider tackling those activities that will provide the quickest return on your investment – even if they aren’t always the most glamorous.

How will you achieve these goals?

The beauty of the 30-60-90 plan is that it’s only a three-month plan, and you can adjust your milestones and timeline to best work with your business. 

The objects of the 30-60-90 program are:·

  • Ensure completion of critical tasks within three months
  • Know what you could do to accomplish each task.
  • Identify the milestones that need to be achieved at 30, 60 and 90 days from today.
  • Track your progress against those milestones.

Achieve your business goals with These 5 Steps of the 30/60/90-Day Business Plan.

The first step in creating a 30/60/90day business plan is to conduct a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis on your product or service. 

You can do this by examining each area on a scale of 1 to 10 (with ten being the highest).

This will help you determine how well you’re doing in different areas and what you need to improve.

The next step is to write a paragraph about your business’s mission statement and core values.
This will give the reader a sense of its goals and how it operates.
If this was a written assignment, include a reference list at the end with its sources.

Use graphs/charts/tables to display pertinent information visually.
If this was a written assignment, you could add it at the end of your paper and include it in the reference list along with its sources.

One way to determine how much money is in need for the next quarter is to take the total amount available for investment and divide it by four.
For example, if you have $30,000 set aside for the next three months, you need to invest $7,500 per month.

Doing this helps ensure that there is enough money to sustain the business for the next three months and avoid running out of cash before the end of a quarter.

What resources do you need to accomplish this goal 

  • Objectives

Set short term goals to guide the company through the next three months.

The business plan should highlight your short-term objectives and cover them in detail, along with realistic budget projections for the next three months. 

For example, you might aim to attract a particular number of new customers or generate revenues of $XX during this period. 

The plan should also provide an update on progress to date.

  • Market analysis

Outline current marketplace and primary consumers.

It will allow you to determine where there are opportunities for your company to focus your resources on developing products or services that have great potential. 

If the market is already saturated, you may want to look for alternative markets so that your company will not compete with many other organizations.

A market analysis should include topics such as the size of the market, growth prospects and trends within the industry. 

You have to provide answers to these questions, so you know which product or service you can develop that has maximum potential for success: 

who are your customers, 

what kind of competition do you have, 

what is the market’s potential for growth and, 

How many segments are there in the industry?

Conduct a survey or focus group discussions with your customers on gathering this information. 

It will provide data that you can use to determine if your company should enter a new marketplace or develop a completely different product line. 

  • Marketing plan

Create a marketing strategy and tactical implementation.

A marketing plan has to focus on promoting your products or services to customers. 

It must be concise and straightforward, containing the steps that you should take to achieve your goals for this period. 

The tactics may include:

  • Launching a new product.
  • Updating the website.
  • Marketing to the press or creating a viral marketing campaign.
  • Financial projections

You have to determine how much it will cost you to market your services because this will become part of the expenses for this period. 

You may want to contact some marketers who are experts in their field if you need help developing an effective plan.

What can you do for your business in 30 days?

The first thing you should do is list all of the tasks that need to be completed within the next 30 days.

It’s essential to know how much time you have (starting from day one) and what needs to get done for your business to continue operating at a high level.

Starting a business can be overwhelming, but it doesn’t have to be.

Having a clear idea of what needs to be done in the next month not only helps you manage your time more effectively but also gives investors a better understanding of what they’re investing.

The next thing you should do is create a schedule for each task.

A schedule ensures that your daily activities get prioritized and that tasks get completed within the proper time frame (which is why it’s essential to know how much time specific tasks will take).

It would be best to determine what needs to be done first, second and last.

If you are writing a business plan for an investor, including this in the presentation might be helpful.

Second, you should map out how each task gets completed.

Finally, create a timeline for each of the tasks so that you know exactly when they need to get done.

What can you do for your business in 60 days?

The next step is to determine what needs to be done within the next 60 days.

In contrast with the 30-day business plan, this is a more specific period to map out your milestones and tasks.

Using the same business plan template above, create another document for your next two months.

What can you do for your business in 90 days?

When you’re finished with your business plan for the next two months, it’s time to map out goals for the third month.

A 90-day business plan includes all of the milestones that need to be achieved for your company to stay afloat during the next three months.

The last part of this series is to create a master document with all of your 30/60/90 day plans in one place.

It not only helps to map out your long-term plan, but If you want to achieve long-term success, you need a comprehensive business plan for the next three months.

While it’s certainly possible to do this in one day (30/60/90 days is just a guideline), it might take more time depending on the type of business you’re starting.

Regardless, taking the time to map out your next three months will pay off in the end.

Bottom Line

By mapping out your next 90 days, you can ensure no surprises along the way.
What if I don’t have the money to start my business?
One of the most common reasons people create a 30/60/90 day plan is the need for financing to keep their company afloat.
The point is to track back the items and see what needs to be done to succeed.
It’s helpful to prioritize tasks based on what needs to get done first.
It should be at the top of your list if you need financing.
This should probably be second on your list if you need to hire an employee.
By prioritizing tasks, you can quickly identify what needs to be completed first for your company to succeed.
Once you’ve identified the top three things that need to be done immediately, list them out and map out how they get accomplished.

1 thought on “The 30-60-90-Day Business Plan: The Key to Success”

Leave a comment